Skip to content

King & Wood Mallesons Pulse

  • Topics
    • All Topics
    • Carbon markets
    • Competition & consumer
    • Consumer protection
    • ESG
    • Future energy
    • Hydrogen
    • Inhouse Counsel
    • International Arbitration
    • Intellectual Property
    • Technology
  • Jurisdictions
    • Australia
    • China
    • Hong Kong
    • Singapore
    • Global
  • Specialty Blogs
    • In Competition
    • International Arbitration
    • IP Whiteboard
  • Authors

King & Wood Mallesons Pulse

  • Topics
    • All Topics
    • Carbon markets
    • Competition & consumer
    • Consumer protection
    • ESG
    • Future energy
    • Hydrogen
    • Inhouse Counsel
    • International Arbitration
    • Intellectual Property
    • Technology
  • Jurisdictions
    • Australia
    • China
    • Hong Kong
    • Singapore
    • Global
  • Specialty Blogs
    • In Competition
    • International Arbitration
    • IP Whiteboard
  • Authors

strategy

Looking to move your brand into China?  Here’s our quick guide to protecting your IP in the process

Looking to move your brand into China? Here’s our quick guide to protecting your IP in the process

11 May 2015
By Emily Rich
Successfully exporting your Australian brand into the Chinese market is a challenging task and it requires a significant investment of time and resources, together with a well thought-out brand protection strategy.
Read on

Speciality Blogs

  • In Competition
  • International Arbitration
  • IP Whiteboard

More From IP Whiteboard

  • IP Whiteboard

Trending Topics

  • Dispute resolution & litigation
  • Hong Kong
  • Litigation
  • Technology
View All Topics

Most Viewed

Bilateral relations for Australia & China enter a new chapter

Read More

ASIC flexes muscles in scam and phishing takedowns

Read More
King & Wood Mallesons
©2025 King & Wood Mallesons

Follow Us

  • LinkedIn
  • Facebook
  • Twitter
Subscribe to KWM Pulse
Terms of use & legal notices | Privacy statement
©2025 King & Wood Mallesons