Defamation

Last year Pauline Hanson delivered the much anticipated sequel to her satirical cartoon of Australian icons, Bluey and Robert Irwin. Irwin reportedly threatened to sue Hanson for defamation for the first instalment, but regardless of the outcome – it’s a reminder to carefully consider the risks of using a person’s likeness without their consent. This post explores use of likeness (and its relation to publicity rights) and its risks in Australia.